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| Subscription Management |
Build and maintain real-time relational databases.
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Subscription Management allows you create and maintain a permission-based, opt-in database from which you can deliver targeted, personalized email marketing campaigns. Learn more about your subscribers by allowing them to tell you what they want to see, read and buy. We'll collect this information in real-time and let your subscribers manage their profiles as often as they like. Next, query these preferences along with other key data and demographics to create dynamic destination lists. All of this, without the high costs of servers or software.
- Build a Valuable Database of Opt-in Subscribers
We assist you in creating interactive HTML forms that link seamlessly with your Web site, so it's easy for individuals to sign up for e-newsletters, surveys, contests, clubs and special offers.
- Multiple Message Formats
Allow subscribers to pick the message format they prefer: plain text, HTML, or HTML-lite versions, or even multipart.
- Identify and Reward Key Customers
Databases are automatically updated as newcomers sign-on or as individuals revise their preferences and interests. Welcome notices are automatically sent to the email addresses of your subscribers, who can revise their selections through URL links to their profiles or print and redeem e-coupons. Single or double opt-in permission is available.
- Retrieve, Review and Analyze Data Instantly
Your databases are available for retrieval at any time and securely by user name and passwords. Choose multiple fields for display and filter your results by selected criteria. Preview data, and segment data "on the fly" using step-by-step instructions.
Use Subscription Management to:
- Host and manage your subscriber database
- Collect opt-in email addresses and target campaigns
- Obtain additional information about your subscribers
- Keep a consistent, well-maintained database
- Allow subscribers the ability to change their interests
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